FAQs

FAQs - Check My StartUP

Problem: Many startups all over the world are usually confused on their growth path during varied stages of their Startup Life Cycle. At stage by stage, funds needed to most of the startups worldwide increases exponentially and founders / promoters don’t possess that much of primary or collateral securities with them to avail loan or debt. Hence most of the startups rely on equity at apprropriate stages.

Earlier the investors / fund houses were even funding at Ideation or Prototype stages but due to increase in the number of startups in last 5 years, the focus have been shifted to fund at Post Revenue and Scalability stage. Even today some startups get funded at Ideation stage also but they are rare.

In light of the above, the major problem faced by founders / promoters of startups is the worry to know whether they are on the right track and will qualify for funding from investors / fund houses at later stage or not. Due to failure in getting funds, they not only end up giving away their existing job or career but also spend their hard earned savings and valuable time of life.

From lack of product-market fit to disharmony on the team, there are 10 major reasons for failure of startups which are explained briefly in our exclusive blog on Why do 9/10 startups fail brutally? Here are 10 ‘NOT TO DO’S’ for survival!

Following are major worries of a startup founder:
– funding prospects currently or in future?
– validation of product or proof of concept?
– cash burned out at pre-revenue stage?
– pragmatic dilemma to stop or continue investing more time and money?

Solution: Check My StartUP is the world’s first service of it’s kind for startups (including existing conventional businesses) which includes: (1) Discover by Questionnaire, (2) Diagnose by Experts and (3) Deliver “StartUP Report Card” on varied parameters, concluding the probability for closing their fundraising rounds with the investors. Following are its highlights:
1) Can be applied by any startup anywhere in the world
2) Can be applied during any stage of Startup Life Cycle
3) Diagnosis and “StartUP Report Card” is customized for your startup
4) Discovery, Diagnosis and “StartUP Report Card” is just $1000 But most of the startups is qualified by us as Free*
5) Charges for “StartUP Report Analysis” are fairly reasonable
* To check whether you will qualify for Free or not, please click Try Now

The fee for Check My StartUP is just $1000 which includes:
1) Discovery by Questionaire
2) Diagnosis by Experts
3) Delivery of “StartUP Report Card”

To check whether you qualify for FREE, just visit www.tcplglobe.com click Try Now and anwser 5 questions in 5 minutes and Submit.
 
Thereafter only if you want to view the “Startup Report Analysis” (in addition to “StartUP Report Card”) then you will have to pay as per the customised quotation processed for your startup.
1) Ideation Stage: where the founders / promoters have not infused any money into their startup.

2) Prototype Validation Stage: a prototype is validated by a trial run or market survey.

3) Product Development Stage: Product is under technical development.

4) Pre Revenue Stage: Product is developed and ready to launch by initiating marketing.

5) Proof of Concept Validation Stage: An informative marketing is carried out and product is tested and customer response is analysed to get it validated.

6) Post Revenue Stage: Campaigns for marketing including brand awareness are implemented and consequently revenue & profits generated are analysed.

7) Scalability Stage: More funds are infused into the tested strategy to achieve more scales of growth.

Check My StartUP is a unique scanning, diagnosing and evaluation services of your startup’s health, right from birth, till age as of today. It is to ensure and take care for your startups healthy future. It’s one of its kind service which is offered by Transparent for the first time in the world. The success ratio is depicted by highly satisfied and happy clientele.

Check My StartUP consists of 3 easy and practical stages:
1) Discovery by Questionaire
2) Diagnosis by Experts
3) Delivery of “StartUP Report Card”

Our approach towards providing you an appropriate advice initiates with a process of understanding you and your startup as deep as possible. So once you get qualified for FREE (or you pay fee if you doesn’t qualify), then you need to fill a detailed questionnaire to initiate the discovery process.
Our experts work upon your filled questionnaire in discovery phase to diagnose the problems, root causes and areas for improvement and prescribe solutions in the form of corrections, corrective actions and preventive actions, as applicable.
There are more than 50 judging parameters touching almost all aspects of your startup from the central point of funding from potential investors and existing investors including founders themselves.

The entire process starting from Discovery to generating your Startup “StartUP Report Card” takes 3-4 weeks.

Delivery “StartUP Report Card” consists of the judging outcomings of varied parameters analysed during the diagnosis phase. It gives you a summarized picture of your startup on many crucial aspects. Whereas “StartUP Report Analysis” consists of analysis and reasons behind the score, rating or probability of each parameter judged.

StartUP Report Analysis will guide you on many crucial decisions as well as actions like:
– funding prospects currently or in future?
– validation of product or proof of concept?
– cash burned out at pre-revenue stage?
– pragmatic dilemma to stop or continue investing more time and money?

Quotation will include the fee for downloading “StartUP Report Analysis” of your startup and fee for drafting or editing of below stated deliverables:
– Investor Pitch Deck
– Business Plan
– Business Projections
– Business Valuation
– Story Telling
– Founders Agreement
– Shareholders Agreement
– O&M Agreement
– Keyperson Appointment Agreement
– Share Subscription Agreement
– Corporate Structuring
etc
Confidentiality is the cornerstone of any successful business and is the base on which the edifice of a successful enterpise is created. Sharing work-related problems to others and unknown can be a serious concern, especially if there is a worry that the information shared might be leaked or misused.

 

Our Team abides by the information confidentiality laws and ethical standards. All work related matters, client information and organizational consulting activities are treated confidentially and may be released only by written consent of the client or as required by law. Our specialists are here to help in a professional, sensitive and knowledgeable manner. Anything and everything discussed in the context of consultation with us is privileged information and protected by law.
 
It is normal to have questions about how our program protects your privacy, especially when it concerns sensitive issues. But at Transparent all the rules and regulation pertaining to confidentiality and intergrity are followed, upon which you can rely for sure.

FAQs - Fund My StartUP

1) You don’t know whether your startup is currently qualified or not and at what stage or achievements, it will qualify for fundraising.

2) You have connections with certain investors / funds but fear to prevent your startup from rejection from those investors / funds on below grounds:
– your documents including Pitch Deck, Business Plan, Business Projections, Valuation, Story Telling etc. are improper
– lack of prior experience to approach and impress the investors / funds towards positive inclination to your startup

3) You can appoint an i-banker but there are below issues with an i-banker too:
– a good i-banker take an engagement signing fee plus a monthly retaining fee.
– a good i-banker need exclusivity but then the i-banker will charge it’s routine success fee for approaching to your connections as well.

Following are the respective pointwise solutions for aforesaid problems:

1) We neither execute your fundraising mandate nor recommend you to do it unless you get your startup checked from us with Check My StartUP”. Most of the startups qualify for FREE for this service by just answering 5 questions in 5 minutes. Click here to Try Now. With Check My StartUP, you can not only get a traction on whether your startup deserves for raising funds but also a comfort on how much to raise? and on what dilution? and what terms?

2) In Check My StartUP, we also comment on whatsoever is missing or improper in any of your underlying documents. You can get it rectified yourself or avail our service to get it done. Further we recommend you to appoint us to approach even to those investor / funds who are in your connections. Dont’t worry, we have a highly discounted, special pricing package for investors / funds in your connections, which is acceptable to most of the founders.

3) We don’t charge any engagement signing fee or a monthly retaining fee. Instead we charge a nominal fee on per pitch and per meeting basis for each potential investor / fund. Even we work with exclusivity for your transaction but we provide you 75% discount on success fee in the form of cash and equity both, on the routine fee that we charge for approaching investors / funds in our network.

As briefed above, the model deviced by us is unique in the world, which not only expediate the time and probability of getting you a successful fund closure but also offer a win-win solution for yourself as founders and ourselves as i-bankers.

On the basis of discussion with you at the time of accepting mandate, we approach to the investors / funds in your as well as our connections simultaneously or we first finish approaching to investors / funds in your network and if we are unable to get success then only tab our connections.

Fund My StartUP consists of 3 easy and practical stages:
1) Get your startup eligibility checked with Check My StartUP
2) If eligible then execute a Service Mandate for Fundraising with us
3) Be responsive in providing us the reverts to the concerns of investors / funds and conducting digital and / or meeting in person with them.

When it comes to deciding whether to opt for the exclusive mandate route or to go open listing route, the exclusive mandate is in best interests for clients and is indisputably the wisest choice, as it helps to achieve the best possible price the market will pay. This is because exclusive mandate – permitting only one agent to accomplish the sale – affords the agent the opportunity to work with and for you, never against, without the pressure and inherent disadvantages of several other agents also looking to sell the property.

Moreover at Transparent, we have a highly discounted, special pricing package for investors / funds in your connections, which is acceptable to most of the founders.

Such i-bankers don’t give proper justice to work on your transaction. Whatsoever they tell to you, but it’s obvious that they will allocate their resources first to those transactions wherever either they are getting such work / retainer fee and second to those transactions where they feel the probability of getting financial closure is pretty high. Hence one should realise that, “Nothing in the World is Free!”

Moreover at Transparent, we don’t charge any engagement signing fee or a monthly retaining fee. Instead we charge a nominal fee on per pitch and per meeting basis for each potential investor / fund.
It’s always recommended to engage a good investment banker / fundraising advisor for below reasons:
– They understand the process: They know what VCs mean when they say ‘come back when you have more traction‘ or basically anything else. I think the benefit of this is fairly obvious, right? They basically give you a map.

– They Manage the process for you: There is a lot involved in running a process. You need to keep on top of who you have talked to, what stage you are at with them, who has asked for information and if they have received it. What questions are outstanding? Then there is the whole outreach and raising thing. You are most likely going to pitch 50+ investors so there is a huge amount involved in that! You ‘can’ have an advisor do all this for you.

 

– You can spend your time on higher value add things: Fundraising is a time-consuming, shitty beast that sucks up all of your time as a founder. The more eyes and ears that you can have out there helping you raise, the better. Hence you get away from your startup operations and growth.

 

– They can write material and help you figure out your strategy more clearly.
– You don’t have adequate network.

 

– They know who the investors are and they can make intros.

 

– You don’t get feedback to learn from and they might / read between the lines.
Well the answer to this question differs from person to person. If you are fond of swimming its always good to learn it from an expert coach rather then risking your life for the sake of your interest. In the same way when you have the facility of getting an advisor who will be an expert in that field of fundraising, its always good to diversify the risk and then proceed.
Investment banks or other types of advisors can add a lot of value when raising a round of capital at all stages. Such advisors can help streamline the process by front-loading a lot of the diligence and preparation, allowing you to focus more closely on running the company. They can also help provide access to a broader set of investors. Its always good to walk along an unknown path with a torch light rather than moving ahead empty handed.
An innovative business model can fall by the wayside if it isn’t presented to the right people in an engaging way. The pitch can also make or break the deal for established companies looking to secure more business. In other words, understanding what goes into a successful pitch deck is an advantage you want to have over the rest of the crowd.
A business plan allows you to communicate your vision to others and persuade them to help you meet your goals. It will include thorough market research and detailed information about your marketing strategies, target audience, staff, obstacles and goals.
Your story should lead to your product being the logical response to the problem you’ve identified. Rather than adding bells and whistles, focus on crafting a story that is both streamlined and coherent. Be passionate. Make it personal. These things are possible stand alone, but gaining extra knowledge and growing professionally is always advisable.

If you’re planning to join the class of Top Unicorns, just remember that it doesn’t happen overnight! You ought to build those traits within yourself. To learn more, just go through our exclusive blog on Traits you need to adapt TODAY, to become a Unicorn Founder TOMORROW!!

Well there are two schools of thought for this, Most institutional investors won’t fund a technology driven business without knowing who the technical co-founder will be. Since they don’t give you enough funding to hire people, having a technical “co-founder” is basically a prerequisite. But in general, you’ll need to already have a successful product with significant traction to get VC funding, which implies you’ve already got some tech guys on your team. Another thought is: You need someone or people with programming skills, but you don’t need co-founders. In fact, many startups built by strong teams failed because of co-founder disagreements and misalignment of interests. Finding a technical co-founder doesn’t necessarily solve the “who’s going to build the product” problem.

To prevent such disputes and know more about various agreements and instruments which are essential on Day one of starting the startup , check our exclusive blog on Not just Statutory Compliance! Apply Internal Corporate Governance to build the Backbone of your Startup!!

“Having Value” and “Being Fundable” are two completely different things. While a good idea is usually a necessary ingredient for the formation of a good company, it is not sufficient by itself for any serious investor to fund.

Why? Because there are also other good ideas out there, some of which have already been developed, tested and put into practice, thus decreasing the amount of risk an investor will be taking. The bottom line is that the chances of getting the ideas by themselves funded by professional investors are quite rare in today’s scenario.

Many investors who will invest without demonstrating customer traction (either sales or at least signing up for free beta). If you are well known with prior successful funded exits or other prominent person then you may get investment without customer traction (because they are looking to past success in getting customer traction) or expect your name will bring in customers if you are a public figure.
 
However, if you are a newbie, you ought to test your assumptions and optimize your idea for product/market fit based on user feedback. This process is called MVP. The process is explained in detail in our blog on Startup begins with IDEA! Successful Startup begins from MVP!!
The old adage is the best time to raise money is when you don’t need it. The best time to raise money is usually before the product is placed into the marketplace, where you can tap and elevate the expectations of the marketplace ahead of results. The best time to raise money is before you have to increase your burn rate significantly and cut down on your runway. Two other adages that I’ll add and throw in the pile are “the best entrepreneurs are always raising money, yet never raising money.” And another one: “You ask for money, you get advice; you ask for advice, you get money.” I think both of these really point to the fact that effective fundraising is not transactional. It’s this continuous process that takes far longer then you have planned for, but if you think about it that way you’ll be better prepared to have successful fundraises.

Almost 29% of the startups fail as a result of running out of cash. To learn more about the solutions to the internal cash management howler of startups, check our exclusive blog on Why’s and How’s of Internal Cash Management: Fuel that keeps the engine of startups running

 

Investors would advise entrepreneurs to reverse engineer the end state. As a rough rule of thumb, each funding milestone should last two years. One full year to put heads down on building the business and then pick up your heads to fundraise with the intent of closing six months after. That way, you’re never within six months of being out of cash.

Investors think there’s a big danger in raising too much money in many companies, particularly seed stage companies, because it allows the entrepreneur to ignore the market feedback and continue to believe what they want to believe for too long. Investors are big fan of raising only enough money to get through the core risk reduction in that round, whether it’s product market fit or proof of revenues. Then add something like six months onto that runway for each one of those rounds to account for uncertainties.

There are two dangerous stages where having too much capital can actually be a detriment to the company. The first is before a company finds product market fit because it takes off the sense of urgency. You can ignore market feedback. You can chase the wrong opportunities because you have just too many resources. It leaves you unfocused.

The second is when you are at max revenue growth, but don’t yet have good unit economics because you can get in the trap of continuing to burn your excess capital to fund for the revenue growth whereas if you had more constrained capital, you would start to think about converting that revenue growth to actual unit economic growth.

The reason this feels so much like a bubble is because there are so many companies out there who continue to invest in user growth who haven’t proven unit economics or certainly haven’t proven that they can build unit economics off of a contained infrastructure and ultimately be profitable.

In this environment, you’ve got to pull back from growth until you’ve got good unit economics that justify that growth.

It’s math. It’s a function of two numbers: the amount you raise and the valuation of the company. So if dilution is a sensitive issue, you need either a larger denominator which is the value of the company and you can get that through potentially proving out more before. Or you can take less money to decrease the numerator.

But again, many investor’s think that being obsessed about dilution is the wrong thing to obsess about. You should, optimize for success.

The venture business is built around the notion of an expanded pie, not the size of the slice and that’s how an entrepreneur should think about it as well. Entrepreneurs and investors should be asking what’s the biggest pie they can bake and not asking about protecting a slice. Frankly when an investor talk to an entrepreneur who seems obsessed with protecting their slice, he wonder whether they have the ambition to build as big a pie as investor’s do?